| Event Marketing |
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When it comes to marketing an
event, we know what to say, how to say it and – just as importantly – when
to say it. Health Links regularly designs and produces high quality
marketing materials for all our events, including: Database management We have excellent databases covering the fields we work in and ensure that they are regularly researched and updated. In addition, we have a great deal of experience sourcing the best third party data and using it effectively. Media We have excellent relationships with the key media players in the sectors we work in, and regularly arrange mutually beneficial contra deals. Fulfilment We provide – IN HOUSE – a complete direct marketing service, sending out over 450,000 pieces of conference mail per annum. We are increasingly integrating email with electronic communications. Electronic communications More and more we are linking our direct marketing mailings to email campaigns, e-newsletter campaigns and web-based communications with our partners, to great effect. Analysis Our web-based-booking system, Symphony, allows for detailed analysis of delegate take-up and helps us to focus down onto groups or areas that are under-represented in real time. For more information about our marketing capabilities contact Chris Hanney or contact our switchboard on + 44 (0) 116 269 1046 |
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